Radio and Television Broadcasting Industry Research

Quality Industry Data

If you're trying to figure out the industry's market size, average annual revenue, forecast for growth or decline, geographic distribution in the United States, top companies, and similar statistics, you've come to the right place.

We've gathered all the key statistics and data for the Radio and Television Broadcasting industry into one simple, yet comprehensive research report. This 2012 Pell Research market analysis report provides the high quality industry statistics you can rely on.

Thousands of companies have used our research, from small startups to the largest consulting firms. Gain a competitive edge today with the Pell Research Radio and Television Broadcasting industry report.

Information Sector Details

The Information sector contains publishing industries, such as newspaper, periodical, book, and software publishers; motion picture and sound recording industries; and broadcasting industries, such as radio and television broadcasting and subscription programming. This sector also contains data processing services, and miscellaneous information services like news synciates, libraries and archives, and internet publishing and broadcasting portals.

Related Industries

Market Size and Forecast for Radio and Television Broadcasting

Forecast	2011	2012	2013	2014	2015	2016
Market Forecast ($ billions)	Data provided in industry report

Five-year projections show growth trends in industry sales and revenues. This economic model is based on short- and long-term trends. The industry size is determined by total revenue generated within the industry from all products and services. Growth and decline in the industry shows the total opportunity for companies. The Radio and Television Broadcasting industry report reveals both the historical trends and five-year forecast, calculated by Pell Research's econometric models. The market share, measured in billions of dollars, includes both public and private companies. Use this information to identify industry trends and predict future growth patterns.

Geographic Share by State in the US

Market by State

The historical market size by state shows how large the local opportunity is, and how many companies are located in the region. Growth rates by state are affected by the regional economic conditions. View data by state to pinpoint profitable and nonprofitable locations for companies in the Radio and Television Broadcasting industry in the United States.

Northeast Region

Industry conditions in the Northeast show competitive trends specific to this region compared to individual states and the national average.

Market Size ($ millions)	2006	2007	2008	2009	2011
Maine	Data provided in industry report
Massachusetts
Connecticut
New Jersey
New Hampshire
New York
Pennsylvania
Rhode Island
Vermont

Midwest Region

Learn how companies are performing in each state within the midwest. The data reflect total sales from firms located in this area.

Market Size ($ millions)	2006	2007	2008	2009	2011
Illinois	Data provided in industry report
Indiana
Iowa
Kansas
Michigan
Minnesota
Missouri
Nebraska
North Dakota
Ohio
South Dakota
Wisconsin

Southern Region

In the South, see total Radio and Television Broadcasting sales for companies located in each state.

Market Size ($ millions)	2006	2007	2008	2009	2011
Arkansas	Data provided in industry report
Delaware
District of Columbia
Georgia
Kentucky
Louisiana
Maryland
Mississippi
North Carolina
Oklahoma
South Carolina
Tennessee
Texas
Virginia
West Virginia

Western Region

Market Size ($ millions)	2006	2007	2008	2009	2011
Arizona	Data provided in industry report
California
Colorado
Hawaii
Idaho
Montana
New Mexico
Nevada
Oregon
Utah
Washington
Wyoming

Income Statement (Average Financial Metrics) for Radio and Television Broadcasting

Pell Research has analyzed Radio and Television Broadcasting financial statements to determine the industry average forces:

• Cost of goods sold
• Compensation of officers
• Salaries and wages
• Employee benefit programs
• Rent paid
• Advertising and marketing budgets

The report includes a traditional income statement from an "average" company (both public and private companies included).

Products and Services Breakdown

Description	Revenue ($ millions)
Industry Total
Radio Broadcasting - Air Time
Network Compensation
National & Regional Advertising (Net)
Local Advertising (Net)
Public & Non-Commercial Programming Services - Radio
Licensing Of Rights To Broadcast Radio Programs
Licensing Of Rights To Distribute Specialty Audio Prog Content
Production Services - Radio (Include Pre & Postproduction Services)
Television Broadcasting - Air Time
Programs
Public & Non-Commercial Programming Services - Television
Licensing Of Rights To Broadcast Television Programs
Licensing Of Rights To Distribute Specialty TV Prog Content
Production Services - Television
Television Broadcasting Preproduction Services
Television Broadcasting Production Services
Television Broadcasting Postproduction Services
Repair & Maintenance Of Comm Equipment, Inc Broadcasting System Equip
Sale Of Online Advertising Space
Resale Of Merchandise
All Other Operating Receipts
All Other Receipts

Salary Information for Employees Working in Radio and Television Broadcasting

Identify the average workforce distribution in a typical Radio and Television Broadcasting company, along with the average annual salary brackets for these positions.

Title	Percent of Workforce	Bottom Quartile	Average (Median) Salary	Upper Quartile
Management Occupations	7%	Data provided in report
Chief Executives	0%
General and Operations Managers	4%
Arts, Design, Entertainment, Sports, and Media Occupations	52%
Producers and Directors	6%
Radio and Television Announcers	28%
Reporters and Correspondents	7%
Broadcast Technicians	8%
Camera Operators, Television, Video, and Motion Picture	6%
Sales and Related Occupations	20%
Advertising Sales Agents	18%
Office and Administrative Support Occupations	15%

Government Contracts

In 2008, the federal government spent a total of $21,535,016 on Radio and Television Broadcasting. It has awarded 534 contracts to 207 companies, with an average value of $104,034 per company.   

Company	Address	Key Contact
Data provided in industry report

Industry Research Resources

University of Pittsburgh Industry Research Resources
GreenBook Market Research Companies