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Radio Broadcasting (NAICS 51511) Industry Market Research Report

Radio Broadcasting - Market Size and Forecast

The Radio Broadcasting report contains both historical and forecasted statistics. Total market size figures from 2015 to 2025 reveal industry growth patterns and trends. Market size measurements include both public and private companies in the industry.

HistoricalForecasted
20152016201720182019202020212022202320242025
Market Size (Total Revenue)

Included in Report

% Growth Rate
Number of Companies
Total Employees
Average Revenue per Company
Average Employees per Company
Source: U.S. government financial data.

Industry Revenue ($ Billions)

Radio Broadcasting Industry Revenue
  • 2015
  • 2016
  • 2017
  • 2018
  • 2019
  • 2020
  • 2021


Advanced econometric models forecast five years of industry growth based on short- and long-term trend analysis. Market size includes revenue generated from all products and services sold within the industry.

Radio Broadcasting - Geographic Breakdown by U.S. State

Market size by state reveals local opportunity through the number of companies located in the region. Each state's growth rate is affected by regional economic conditions. Data by state can be used to pinpoint profitable and nonprofitable locations for Radio Broadcasting companies in the United States.

Radio Broadcasting Revenue by State

US Market Size by State

Distribution by Company Size

Company SizeAll IndustriesRadio Broadcasting
Small Business (< 5 Employees)

Included

Small Business (5 - 20)
Midsized Business (20 - 100)
Large Business (100 - 500)
Enterprise (> 500)

Radio Broadcasting - Income Statement (Average Financial Metrics)

Financial statement analysis determines averages for the following industry forces:
The report includes a traditional income statement from an "average" company (both public and private companies included).

Industry AveragePercent of Sales
Total Revenue

Included

Operating Revenue
Cost of Goods Sold (COGS)
Gross Profit
Operating Expenses
Operating Income
Non-Operating Income
Earnings Before Interest and Taxes (EBIT)
Interest Expense
Earnings Before Taxes
Income Tax
Net Profit


Average Income Statement

Average Income Statement

Cost of Goods Sold

Salaries, Wages, and Benefits

Rent

Advertising

Depreciation and Amortization

Officer Compensation

Net Income


Radio Broadcasting - Financial Ratio Analysis

Financial ratios allow a company's performance to be compared against that of its peers.

Financial RatioIndustry Average
Profitability Ratios

Included

Profit Margin
ROE
ROA
Liquidity Ratios
Current Ratio
Quick Ratio
Activity Ratios
Average Collection Period
Asset Turnover Ratio
Receivables Turnover Ratio
Inventory Conversion Ratio

Radio Broadcasting - Product Mix

Product DescriptionDescriptionRevenue
($ Millions)
Industry total

Included

Radio broadcasting - air time
Local advertising (net)
National & regional advertising (net)
Programs
Public & non-commercial programming services - radio
All other operating receipts
All other receipts
Network compensation
Television broadcasting - air time

Radio Broadcasting - Compensation and Salary Surveys

TitlePercent of WorkforceBottom QuartileAverage (Median) SalaryUpper Quartile
Management Occupations7%

Included

Chief Executives0%
General and Operations Managers4%
Arts, Design, Entertainment, Sports, and Media Occupations53%
Entertainers and Performers, Sports and Related Workers9%
Actors, Producers, and Directors8%
Producers and Directors8%
Media and Communication Workers33%
Announcers26%
Radio and Television Announcers26%
Media and Communication Equipment Workers10%
Broadcast and Sound Engineering Technicians and Radio Operators10%
Broadcast Technicians8%
Sales and Related Occupations20%
Sales Representatives, Services18%
Advertising Sales Agents17%
Advertising Sales Agents17%
Office and Administrative Support Occupations13%

Government Contracts

In 2008, the federal government spent a total of $4,487,642 on the radio broadcasting industry. It has awarded 225 contracts to 65 companies, with an average value of $69,041 per company.

Radio Broadcasting and Adjacent Industries - Top Companies

CompanyAddressRevenue
($ Millions)

Included





Radio Broadcasting Industry Report
GeographyUnited States  
Publication DateNovember 2020
Report FormatPDF Download  
Price$499.00

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