Gift Shops & Souvenir Stores (NAICS 45322) Industry Market Research Report

Gift Shops & Souvenir Stores - Market Size and Forecast

The Gift Shops and Souvenir Stores report contains both historical and forecasted statistics. Total market size figures from 2015 to 2025 reveal industry growth patterns and trends. Market size measurementsincludes both public and private companies in the industry.

2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025
Market Size (Total Revenue)


% Growth Rate
Number of Companies
Total Employees
Average Revenue per Company
Average Employees per Company
Source: U.S. government financial data.

Industry Revenue ($ Billions)

Gift Shops & Souvenir Stores Industry Revenue
  • 2015
  • 2016
  • 2017
  • 2018
  • 2019
  • 2020
  • 2021

Advanced econometric models forecast five years of industry growth based on short- and long-term trend analysis. Market size includes revenue generated from all products and services sold within the industry.

Gift Shops & Souvenir Stores - Geographic Breakdown by U.S. State

Market size by state reveals local opportunity through the number of companies located in the region. Each state's growth rate is affected by regional economic conditions. Data by state can be used to pinpoint profitable and nonprofitable locations for Gift Shops & Souvenir Stores companies in the United States.

Gift Shops & Souvenir Stores Revenue by State

US Market Size by State

Distribution by Company Size

Company Size All Industries Gift Shops & Souvenir Stores
Small Business (< 5 Employees)


Small Business (5 - 20)
Midsized Business (20 - 100)
Large Business (100 - 500)
Enterprise (> 500)

Gift Shops & Souvenir Stores - Income Statement (Average Financial Metrics)

Financial statement analysis determines averages for the following industry forces:
The report includes a traditional income statement from an "average" company (both public and private companies included).

Industry Average Percent of Sales
Total Revenue


Operating Revenue
Cost of Goods Sold (COGS)
Gross Profit
Operating Expenses
Operating Income
Non-Operating Income
Earnings Before Interest and Taxes (EBIT)
Interest Expense
Earnings Before Taxes
Income Tax
Net Profit

Average Income Statement

Average Income Statement

Cost of Goods Sold

Salaries, Wages, and Benefits



Depreciation and Amortization

Officer Compensation

Net Income

Gift Shops & Souvenir Stores - Financial Ratio Analysis

Financial ratios allow a company's performance to be compared against that of its peers.

Financial RatioIndustry Average
Profitability Ratios


Profit Margin
Liquidity Ratios
Current Ratio
Quick Ratio
Activity Ratios
Average Collection Period
Asset Turnover Ratio
Receivables Turnover Ratio
Inventory Conversion Ratio

Gift Shops & Souvenir Stores - Product Mix

Product Description Description Revenue
($ Millions)
Industry total


All other merchandise
Souvenirs & novelty items
Seasonal decorations
Greeting cards
Kitchenware & home furnishings
Giftware & glassware, including vases
Children's wear, including boys', girls', infants' & toddlers'
All other kitchenware & home furnishings
Jewelry, including watches, watch attach, novelty jewelry

Gift Shops & Souvenir Stores - Compensation and Salary Surveys

TitlePercent of Workforce Bottom Quartile Average (Median) Salary Upper Quartile
Management Occupations 3%


Chief Executives 0%
General and Operations Managers 2%
Sales and Related Occupations 63%
Supervisors of Sales Workers 8%
First-Line Supervisors of Sales Workers 8%
First-Line Supervisors of Retail Sales Workers 7%
Retail Sales Workers 54%
Cashiers 12%
Cashiers 12%
Retail Salespersons 42%
Retail Salespersons 42%
Office and Administrative Support Occupations 11%
Material Recording, Scheduling, Dispatching, and Distributing Workers 5%
Transportation and Material Moving Occupations 6%

Government Contracts

In 2008, the federal government spent a total of $1,788,471 on the gift shops & souvenir stores industry. It has awarded 202 contracts to 39 companies, with an average value of $45,858 per company.

Gift Shops & Souvenir Stores and Adjacent Industries - Top Companies

Company Address Revenue
($ Millions)


Gift Shops & Souvenir Stores Industry Report
Geography United States  
Publication Date July 2020
Report Format PDF Download  
Price $499

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